About Us
The purpose of the CBS Cocktail & Spirits Club is to provide the Columbia Business School community with educational, cultural, and career-oriented exposure to the dynamic world of cocktails and spirits. Positioned at the intersection of business, hospitality, and global culture, cocktails and spirits offer a unique lens through which students can deepen their understanding of brand strategy, innovation, and experiential marketing—while also building community through shared experiences. Our programming is designed to support four key pillars: Cocktails & spirits as commercial opportunities – exploring brand building, entrepreneurship, and post-MBA career pathways in the beverage and hospitality industries Cocktails & spirits as cultural insight – examining the global traditions, history, and craftsmanship behind spirits and cocktail culture Cocktails & spirits as a conduit for business and relationship-building – using shared tasting experiences and mixology as a platform for professional networking and social connection Cocktails & spirits as a source of responsible recreation – promoting curiosity, appreciation, and inclusive enjoyment of alcoholic and non-alcoholic beverages alike
